LinkedIn gives you the option to list three sites under your contact information – make sure you’re maximizing your outreach capabilities by listing company sites, personal sites, and social pages.
Instead of using the default “Personal Website” on your LinkedIn page – type anchor text links in your LinkedIn profile. You can change the anchor text to make those links more appealing to people who view your profile. Promote your company’s LinkedIn presence by adding the Company Follow button to your website. Include content such as your contact information, websites, articles and slideshares to cultivate your network connections.
LEARN MORE about why Personal Branding matters.