Personal Branding Mistake #30: SIZE DOES MATTER

Your LinkedIn network is your key to new business. The more connections you have the greater your chances of striking up new business relationships. 

Each second, two new members join LinkedIn – the equivalent of the entire enrollment of the Ivy League joining every day. LinkedIn now at 350 million users projects 2 billion users by 2017. LinkedIn’s Sales Navigator, its networking mining tool, allows users to leverage their network connections to build new relationships and new opportunities on the web. The larger your network the larger your opportunity so build your connections to 500+. Your brand and your wallet will thank you.

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Personal Branding Mistake #93: OUT OF YOUR LEAGUE?

Who cares! Don’t hold back on connecting with higher ups. You can always find some point of commonality to connect on LinkedIn. These connections are instrumental for success and provide excellent branding exposure.

1 in 3 professionals worldwide use LinkedIn. Professionals in high positions are on social media platforms for a reason. Introduce yourself, reach out and build a great network of valuable connections. LinkedIn is the top social media platform for senior professionals with a vast array of knowledge, advice, connections and experience to share. CEO’s have an average number of 930 connections on LinkedIn. Don’t be afraid to try and connect. What’s the worst that can happen?

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