If you’ve been actively posting without success, it’s time to try something new. Switch up your branding strategy by changing content, posting time, or group involvement.

The same old song only gets attention for so long. The most common reason to unlike a social media page is uninteresting posts, so change it up and make it interesting with new stories, visuals, videos, etc. When you post is important as well. The best time to post on Twitter is Mondays-Thursdays between 9am-3pm. TrackMaven analyzed over 1.7 million tweets and found that the best time of day for a retweet is after hours, between 10:00 pm and 11:00 pm EST. Friday is the worst day to post on LinkedIn. Create, share and post relevant content during prime time to get the attention your brand deserves.

LEARN MORE about why Personal Branding matters.